The Audi A1 has just been awarded the top accolade at the prestigious What Car? Awards 2011, by being named Car of the Year and also the Best Supermini title. The judging panel could not have been happier with the A1 and heaped praise galore up it, saying that it “as every inch a bespoke premium product” and “oozes quality everywhere you look and from everything you touch – you won’t find better at this price.”
Steve Fowler, editor-in-chief of What Car?, explained: “The Audi A1 is a brilliant car: brilliantly targeted and brilliantly executed. More and more buyers are looking for smaller, more efficient cars, but with all the luxury trappings of much larger cars. That’s exactly what Audi has given them – a super-stylish, high quality small car that’s affordable and great fun, too.”
Jeremy Hicks, Director of Audi UK said: “It’s an incredible honour for the A1 to win three What Car? awards in its debut year. We were naturally thrilled when it won the Most Exciting Car of the Year award in 2010, but for it to win the Supermini category and then the Car of the Year award overall in 2011 is extraordinary.”
The Audi A1 is available now from just £13,420 on the road.